The Brand

With the ever changing lifestyles that the metropolitan cities demand and the continuous need for the best portrayal of our lives that this social media plagued society demands, we need to keep ourselves not only updated but also well versed with the ever-changing world. Here at FRENT, we understand your need for something new every day and how that can become a task every day. Also, in the attempt to keep up with this crazy colourful social media world, there is a huge amount of money and time wasted, which truth be told, is not something we millennial have a lot of. Frent.in is here to provide you a fashionable lifestyle that you have always dreamt of. At the same time, we are keen to shed off that ‘extra’ stress from your wallet because a little more saving doesn’t hurt. Does it? “Don’t work for Money; Make your money work for you”. Well, this is what we bring to you at FRENT.IN. Instead of spending a substantial amount of your salary on clothes every month that give you no return, Simply choose and rent from our wide variety at FRENT.IN and get exciting clothes as good as new, properly washed, ironed and packed at your doorstep at the most affordable prices. Believe us, you’ll never have to repeat an outfit and will end up looking fabulous every day!

Frent.in Objective

Here at ‘FRENT.IN’ we aim in providing our customers with a hassle free life, wherein you do not have to worry about what to wear? How to clean? Needs ironing/does not need ironing? Well… leave that on us. We have got you covered, simply choose from the wide variety of clothes, Sit back and relax; your package will reach your doorsteps on time.

We work to provide our customers with full satisfaction by catering them with zero maintenance fashion right in your closet; we at FRENT do all the work for you.

Not only this but we also understand that with changing times and rising inflation, the cost of living is going up; the stuff in your house is increasing and the space to store valuable items is decreasing- well we help you in clearing that extra shelf space for things that hold more value. Swipe through our merchandise on your phone and build your new closet every week.

Be assured, we understand fast fashion and thus aim in bringing to you new variety every week.

So all you have to do is look AWESOME every day!!!

Meet Our Founder

Lav Gupta brings with him 11 years of corporate experience and doing business across various industries. He has a Master’s degree in Commerce and has always believed in delivering quality products to his customers.  It was during his corporate tenure that he discovered the need amongst his colleagues to best represent themselves, thus coming up with the idea of FRENT.

His experience in other fields such as Printing, Marketing and Sales also add substantial value to FRENT.

Here at FRENT, we understand your need for something new every day and how that can become a task every day. Also, in the attempt to keep up with this crazy colourful social media world, there is a huge amount of money and time wasted, which truth be told, is not something we millennial have a lot of.

We work to provide our customers with full satisfaction by catering them with zero maintenance fashion right in your closet; we at FRENT do all the work for you.

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